Although the NARS Illuminator is described as a liquid, I think it is slightly thicker than what you'd expect. This product is very blendable and pigmented. I think it works best as a bronzer or mixed with foundation for a dewy bronzed look. As always, my favorite way to apply this is with a beauty blender, especially if you are using it for subtle contouring.
This illuminator is the same formula as above. I typically use this after foundation and it applies well. I apply it on my cheekbones, inner corners of my eyes, brow bone and cupid's bow. I start by using my fingers then blend with a beauty blender.
is not as thick as the NARS illuminator. I'd consider it more subtle than NARS. Because it's less pigmented, it's almost fool-proof. You cannot really apply it incorrectly. The formula contains olive oil, rosehip oil, peppermint oil, avocado oil, bamboo extract, cactus extract and argan oil to hydrate the skin.